Author: Big Bang & Whisper
Marketing Technology Infographic 2015
Marketing Technology Landcape Supergraphic by Scott Brinker
Radio-PR topic test
For our German speaking customers we developed a quiz app to analyze the potential of a Radio PR story. Please check out the German version.
Events in Berlin 2015
At a glance: Here you find a selection of events in Berlin, Germany in 2015 by visitberlin.de.
Advertorial, Blogbeitrag, Content Strategie & Co. – Textsorten für PR, Storytelling & Content-Marketing
Dr. Annika Schach ist Verwaltungsprofessorin für Angewandte PR and Hochschule Hannover. Wir haben mit ihr über ihr neues Buch “Advertorial, Blogbeitrag, Content Strategie & Co.” gesprochen.
First European Initiative for Online Content for Children
After two years of investigation under the authority of the European Commission, today a group of European experts on children is presenting Positive Digital Content for Kids, the first book that specifically deals with positive online content for children.
Officially “Marketing Guru”
Holy moly… Big Bang & Whisper / Sebastian was officially added to the Twitter list “Deutsch Marketing Gurus” by New Media Europe. #flattered
Top 5 Marketing Trends Germany for 2014
Earlier this year I was invited by Weltbuch Publishing House and Marketing Club Dresden e.V. to look into my crystal ball to find out how Marketing Communications will change in 2014. What can we expect?
Top 5 things to remember on stage to avoid your Michael-Bay-Samsung-Moment
To the chagrin of Samsung and its testimonial itself, the famous presentation of the new curved Samsung TVs at CES ended as a disaster. Not only Samsung will suffer from this disappointing showing but Hollywood director Michael Bay (“Transformers”, “Pearl...